See more information at the Optima web site
Silverbyte’s current software product line includes Front Office management systems for all types of hotel operations. Silverbyte offers its customers an integrated, comprehensive line of solutions for other aspects of hotel operations such as; ERP (“Back Office”) program for the hotel and hospitality industry, Point of Sale management, Spa Scheduling and Management, Guest Service Center and Events scheduling.
The Optima line is more than just another PMS system, but a computerized E.R.P solution that guarantees improvements to marketing, guest service and satisfaction, occupancy, average room rates, staff productivity and satisfaction, control procedures and real time management decision making.
All Optima line applications are fully integrated, using a single image open database, allowing full access to data across all modules and all hotel departments whether it be Reception or Banqueting, Spa or Accounts receivable, all modules read from the same database. And in addition all modules have the same recognizable user interface allowing staff to easily switch between applications. The Optima line virtually obviates the need for expensive, third party 'add on' programs that can never provide the seamless integration of single source applications.
Here are some example of unique modules of the Optima Line:
- Internal Electronic Fax Module
- Multi PMS (for hotel chains)
- Oscar – guest service center
- Internal Club Members module
- Internal Catering and Events module
- Integrated Spa program
- Integrated Mass Mail Sender
- Integrated Accounts Receivable.
There are hundreds of other unique features in the Optima Line that you will not find in any other similar application. Each one of them was developed with awareness of the needs of the hotel staff, management and owners.
The set of hotel management applications is fully modular and scalable. Our client hotels receive tailor-made packages and subscription services according to their exact needs and specific preferences at any given time. Silverbyte ASP client hotels are able to control more precisely the total cost of technology ownership through scheduled payment schemes.
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Following the rapid expansion of Silverbyte capabilities, growing demand from the company user base and the technological development in the computer and Internet industry, Silverbyte has begun to develop a pioneering B2B and C2B tool. This tool will create a dynamic selling environment on the Web. In the creation of the Company's leading hotel management software and advanced ASP technology, Silverbyte applied its extensive operational experience in servicing business end-users to the recent technological breakthroughs in the software industry.
Our research and development are focused on increasing customer profit and cutting costs. We are not implementing new technology just because it’s new, however we use the latest technology to build the best applications that meet the new needs and demands of our customers and will help them make more money. Our customers will confirm that we have been very good at it over the years.
The Optima Line is designed so that you can configure it to operate the way your hotel is managed. Many of our customers have unique features that we added specially by their request. Most of these features have “Flags,” so that the feature is only active when needed.
Guest Profile and History
The Optima PMS includes guest profile that is shared between the entire Optima Line applications and stores every reservation, folio, Spa folder, event booking and transaction forever. When a repeat guest makes a new reservation (or event or spa treatment booking), the information from his profile is displayed and automatically loaded into the new reservation. An internal Guest Loyalty Module is also available. The guest profile information is kept separate from reservation history, so when a guest stays at the hotel a few times, Optima stores only one guest profile record, with the entire reservation records linked to it.
In addition to the standard guest profile information described above, Optima RDP offers the Guest Loyalty Module (Club members) to track all guest visits at one or more properties. Points can be awarded for each reservation depending on room category and the day of the week. Awards can be purchased using points the same way it is done with frequent fliers programs of the airlines. Optima is keeping a complete history of all point gained and used and issues periodic statements to the guests.
Optima provides a complete list of guest preferences for repeat guests including room types (and even a specific preferred room number), room features, special services, special rates etc. For example, when a repeat guest calls, the reservations clerk can quickly determine what room type is preferred and any special requests for bed arrangement, non-smoking rooms, etc. This allows the reservations clerk to personalize the reservation process and to make sure the guest always finds his favorable features in the room.
The same option is available for travel agents and companies contracts. Optima will make sure the company guest will find all the amenities guaranteed to the company in his room no matter how and when the booking was done.
Immediate guest profile access during the reservation also allows warnings when unwanted guest tries to book a room. If the guest was marked as “Black List” the sales clerk will immediately see a red warning. This way unwanted guests are quickly identified and stopped prior to confirming a new reservation.
See more information at the Optima web site
*For a detailed description of our hotel chain solution please contact our marketing department at sales@silverbyte.com.
See also some of our success stories in our news room.
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